Trademark Infringement Issues for Pay Per Click (PPC) Advertisers
Yahoo just announced that they will no longer allow PPC advertisers to advertise or offer trademarked terms. Could this be a trend of things to come from the other major search players? The new MSN adCenter (still in beta) states that you are not allowed to infringe trademarks within their editorial guidelines (see policy below). However, Google is still taking […]
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