Seven Rules for Using LinkedIn as a Sales Prospecting Tool

LinkedIn is a valuable social network aimed at getting professional contacts. It’s a goldmine of prospecting opportunities for any sales rep who wants to take the time to understand and use it properly. The following list provides seven rules that anyone in the sales profession should keep in mind when using LinkedIn as a prospecting tool. 1. Make sure the […]

Capable + Credible = Contract

Introducing potential clients is stressful and time consuming, but how exciting it is to be invited to discuss a project! Well in advance, time and energy is spent preparing for the meeting and, if requested, a proposal is also written to describe how the client’s goals would be achieved. It’s frustrating if your proposal is rejected, or worse, if you […]

5 reasons why bilingual staff shouldn’t do translations

For most companies, bilingual executives are a great asset, as they can conduct business in more than one language. However, there is one task that you should never ask them to perform and that is to do your translations for business purposes, such as translating your company information, business contracts, brochures, sales letters, newsletters, websites, or even advertisements. Here are […]

Disadvantages of voice over IP

Although VOIP technology is being considered technological for its products and services, it ends up having its cons on the other side of IP networks. These are some of the main reasons why, although VOIP is technologically supported, it has not yet adapted to the market and is therefore not a frequently used communication tool between people. These are some […]

Net Asset Value and Tangible Net Asset Value

The Net Asset Value (or “NAV”) of a company is the residual interest in its assets and all of its liabilities have been deducted. In other words, the NAV is the capital of the company and is considered a cushion against which the market capitalization of the company should rarely fall below. “NAV” gold “Stockholders’ equity / Number of shares” […]

Difficult Conversations for Difficult Employee Behaviors

Getting people to do what you need them to do may require difficult conversations, and attending those conversations could be one more stress that you really wish you didn’t have to deal with; especially now in a global pandemic where we are going through such a perfect storm of change, uncertainty and fear. In the past few weeks, I shared […]

SWOT Unraveled – Discovering your strengths and weaknesses SWOT

The SWOT analysis technique is used to summarize your strategic analysis that includes both your internal and external analysis. This summary is classified into four categories. These four categories are Strengths, Weaknesses, Opportunities, and Threats. Today, we will clarify the strength category for you and also provide you with a list of common strengths that you may encounter in your […]

Erasing college debt: is it possible?

It is a real fact in our country that young people are in crisis. An even worse fact is that most of them are not always aware of it. The average college graduate leaves a 4-year undergraduate program with a debt of between 80K and 250K. It is also a fact that 50% of these young adults do not find […]