Get a high Page Rank in Google

Google is among the leading search engines on the World Wide Web. Most of the users on the internet prefer to use Google as their main search engine than all the others combined. For this reason, it has become imperative that your web address, site, blog, or article rank as high as possible on Google’s search result pages. However, this is not as easy as is often thought.

Internet marketers and search engine optimization professionals use several different methods to achieve a higher page rank. Not all of these techniques are always effective due to various market factors and also because Google tends to change its policies to get rid of those people who use unacceptable methods to rank high.

The most basic technique to get a good page rank is to have keyword rich content. Keyword research thus becomes the most critical phase of any Internet marketing strategy because that is what will define the entire plan. Keywords should be carefully chosen and then carefully embedded into the main body of content, be it a website, article, or blog. Balancing keyword density is another area that needs attention. The article should not appear cluttered with keywords and should not be too watered down. Ideally, the keyword density should be between 3-5%. It’s okay to go a little higher or lower, but going below 2% is just as bad as going over the line. Once you have your keywords, you need to frame the content so that they fit perfectly without distorting the language and stay within the limits of density.

The average length of articles and blog posts is set at around 500 words because users tend to read only that amount and then move on. For a 500 word article, keywords should be repeated 4-6 times, minor fluctuations being acceptable. This is known as optimizing the content for good page rank.

Another thing you should do is use blog or article directories that have a good page rank on Google. For example, Blogger.com ranks much higher on Google than other blogging websites, so it’s best to use Blogger if you’re optimizing for Google. Using a low ranking website will also affect the ranking of your blogs. There are many tools that can help you check the page rank of various sites. You can find them by doing a search.

Linking from pages also affects your page rank. The more websites or blogs link to yours, the higher your page rank will be. It also works the other way around. You can blog on Blogger or create a Squidoo entry for the main website. Such cross-links to high-traffic websites will automatically give your own page rank a boost.

These are just some of the things you can do to get a higher page rank with Google. A good approach is to implement as many techniques as possible for maximum effectiveness.