Has Online Casino Increased During Lockdown?
Online Casino Increased
Search interest in online casinos has risen dramatically in the United Kingdom since the government imposed a lockdown on gambling. While the Gambling Commission has declared that the online gambling market is growing despite the ban, it cannot confirm whether the lockdown is a direct cause of the increase. A recent survey shows that the number of players has increased by more than 40% and bets increased by 20%. This increase is being attributed to new visitors to the platforms and a boost in bonuses.
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According to the survey, 39% of people surveyed admitted to gambling. However, 23% of them said they didn’t gamble and 12% said they didn’t gamble online at all. Another 24% reported that they opted to gamble, but they were not as likely to do so as usual. However, 33% reported increasing gambling and 24% reported decreasing their gambling. Furthermore, gambling was more common among younger people, while less popular among older and Maori people. However, in general, the survey results indicate that online gambling has increased and offline gambling has decreased.
The lockdown affected both online and offline gambling. While men gambled less during the lockdown, women gambled more, and betting shops remained closed, so people turned to online options. The Gambling Commission’s data, which was obtained from the largest gambling companies in the UK, show that online gambling increased during the lockdown. Additionally, esports gambling increased during the lockdown. This is consistent with previous research published by the University of Bristol.
The lockdown affected many sectors of the economy, but online gambling was the clear winner. It outperformed other sectors, including online retail, food delivery, and subscription services. The US-facing online social poker room Global Poker reported that the number of new players signing up for their accounts increased by 255% during the lockdown. Additionally, the number of first-time players who signed up for an account on Global Poker was up by more than double, and the total online gambling industry has grown by 43% since the lockdown ended.
Has Online Casino Increased During Lockdown?
Despite the potential for harm, it is important to note that the increase in online gambling is not directly related to the lack of sporting events. The study’s methodology and longitudinal analysis is limited, and the sample is limited in size. Moreover, the study used a single European online gambling operator, which only has the data for four countries. Therefore, the results might not apply to other countries.
The online casino industry has continued to grow despite the pandemic. Some media reports have even stated that the online gambling business actually grew during the COVID-19 pandemic. In fact, it was the pandemic itself that boosted the growth of the online gambling industry. In addition to gambling, online casinos typically offer a full range of games, but exclude sports betting, which has seen a decrease worldwide.
The study’s dataset included data from January 2019 to April 2020. Most sports events were postponed or canceled during this period, and the COVID-19 pandemic continued to be active in many countries. In addition, the lack of physical access to land-based casinos was also one of the main reasons why people didn’t gamble. The future will be interesting to see whether people go back to their previous levels of involvement.